Scott Yoder is a freelance writer, marketer, and communicator. He specializes in SEO copy writing and creating informational marketing content used for online articles and business blogs.
What's the best way to sell online? Take a line from the movie "Inception", and don't sell at all. Instead, help prospects discover that they want to buy from you. << MORE >>
Every business website needs content that remains current over time. Evergreen content focuses on keywords and concepts that are the cornerstone of your online marketing.<< MORE >>
What is the point of having a business blog? Why to you market? Why are you in business in the first place? A business blog is much more than an online journal.<< MORE >>
With the importance of content for SEO and online marketing, many organizations are looking to hire a writer. What should a web content writer cost, and what do you get for your money?<< MORE >>